Make it’seeze Your Digital PR Agency
Posted on 15th July 2021 at 08:43
Greetings to all of our clients, contacts and followers everywhere, we are delighted to inform you that we’re introducing Digital PR to our list of award-winning marketing services.
Alongside website design, SEO services, brand development, web services, graphic design, blogging and print services, it’seeze Colchester is now providing digital PR to help clients boost their brand and online presence.
How digital PR works
Unlike traditional PR, where publicists use their connections with broadcast and newspaper journalists to gain publicity for their clients on the radio, TV and in print publications, Digital PR goes a step further.
Digital publicists use their contacts with journalists, bloggers, influencers and website owners by sending online press releases or pitches with the hope of having them picked up to increase their clients’ profiles by obtaining exposure and references to them on social media platforms and websites and thus improving search engine optimisation (SEO) and backlinks to their clients’ websites.
As more and more newspapers are abandoning their traditional print format in preference to online publications, more small to large organisations, both locally and nationally are turning to digital PR and it is reported to be getting some great results.
Increase your digital influence
At it’seeze Colchester we’re ready to help you grow your reputation as an expert in your profession or industry by raising awareness of your business and increasing your media exposure through business networks on websites, vlogs, blogs, podcasts and social media platforms frequented by your ideal audience.
When your face, logo and/or brand name are seen in targeted digital and print media outlets, you will realise the benefits of having increased publicity and exposure as your SEO improves and your website appears in more searches and higher up the search engine results pages (SERPs).
Digital PR helps to build trust as your expertise is highlighted and endorses your credibility as a reputable person or firm. As we help you make strides in your online footprint, you’ll notice a rise in your leads and an increase in your sales.
How we work as your digital PR Agency
We’ll help you build a campaign strategy with your business’s vision, mission, goals and ideal customer in mind.
After identifying your industry, we’ll research your field for the best tactics to formulate a strategy.
We’ll then pitch your stories to digital media with the aim of having you invited to write guest blogs, articles, podcast appearances or to be interviewed for live streamed broadcasts, vlogs or videos.
With our in-house SEO experts, we’ll identify your keywords and create bespoke media content for your brand and organisation.
The content we create would include well-written copy in the form of blogs, white papers or articles by our in-house copywriters, surveys and data studies by our expert researchers or infographics and dedicated branding by our highly-qualified designers.
All this will be synchronised perfectly with your social media strategy for the various platforms you use and followed up with data analysis to demonstrate how your digital PR successes are a great return on your investment.
If you need any further information, please don’t hesitate to get in touch with our experts at it’seeze Web Design Colchester on: 01206 512093 or book a meeting below...
Request a call back...
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